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As reported on different web sites:
A similar (original?) version "Built-in Orderly Organized Knowledge"
is by R..J. Heathorn.  First appeared in Punch Magazine. May 9,1962.

Via the EXLIBRIS listserv:
Also appeared as an essay by R. J. Heathorn, "Learn with BOOK" in
"The Future of the Printed Word",  Philip J. Hills, editor.
Greenwood Press, 1980.  Via the EXLIBRIS listserv.

I don't know if there is a specific author for the other versions that
have been showing up, or if it's just a copy/variation of Heathorn's.
I'd like to know if there is another author....
Date:    Sat, 20 Mar 1999 09:40:41 +0100
From:    Monika Lehner <monika.lehner@UNIVIE.AC.AT>
Subject: AW: BOOKS

I loved reading this text but does anybody know the author?

New Low Tech Solution
Introducing the new Bio-Optic Organized Knowledge device,
trade-named:  BOOK.

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